This coffee mug is a wonderful example of horrible text. The designer used over ten fonts and five of them were in one word alone. The fonts themselves are some of the most common and overused fonts that shouldn’t be used in this context. The tracking and kerning are also off and overall the “design” of this piece is simply awful.
– Kathryn Evans
I choose this mostly as a comedic effect. Personally I read it as “Heal Thy Burgers” when it is meant to say “Healthy Burgers”. At first I felt stupid, but then realized most people read it the same way I did. SO I found it interesting how much the division of type can effect how it is read and interpreted. How the slogan “Heal Thy Burgers” and still be applied to the theme of healthy burgers, so it is still possible this play on word was intentional.
– Israel Rodriguez
This was a poster that I got from the school poster sale. I chose it because it used typography as the main graphic so the type isn’t just seen as type, but like the art itself. I also like how they were able to use multiple different fonts and it was still cohesive and descriptive.
- Israel Rodriguez